On April 7th 2,016, the 5th edition of IMPACT2 took place at Paris City Hall. Business leaders, policymakers, financial institutions and entrepreneurs promoted Entrepreneurship and the new economy worldwild.
Anne Hidalgo is the Mayor of Paris. She has been present ever since the first edition of Impact² at the Paris City Hall. It is partly thanks to her that this event is able to take place every year in the heart of the French capital.
"It is a gathering to which I have been faithful since its creation. I immediately joined this initiative led by Nicolas Hazard and supported by public, private and philanthropic organizations. Gathering together entrepreneurs and funders is an extraordinary idea. The home of Parisians is the ideal place for these connections to be made.”
Impact Media chose French people’s favorite TV show, Plus Belle la Vie (5 million viewers every night) to showcase that fiction and media can convey positive messages to change behaviors.
Impact Media chose to raise awareness on marital rape, an underestimated social issue. The tragedy experienced by the victim, Coralie, a teacher raped by her boyfriend, shows what victims of marital rape live everyday: denial of the rapist, guilt and prejudices, necessity to appeal to the court, positive and negative reactions from relatives, etc.
Coralie’ story is about taking actions: getting rid of the feeling of shame, encouraging everybody to listen to the victims to ensure their protection by every means, particularly through appeals to the court; raising awareness on the physical and psychological consequences of rapes; publicizing the assistance available to victims for them to find the support they need.
Visit our dedicated website: www.impact2.eu
Omnipresent in our daily life, the media and the stories they tell have a major impact on the way we understand our world and today’s social and environmental challenges.
- Providing inspiring stories with greater visibility by encouraging scriptwriters and producers to highlight social and environmental issues and by gathering experts around them;
- Measuring the impact of delivered messages on the audience (before and after broadcast) and raising awareness on critical issues; and
- Inspiring action by using the full potential of communication and broadcasters.
UsING fiction and storytelling TO INSPIRE ACTION
Created by INCO, this international award aims at supporting women who across the world chose entrepreneurship as a leverage tool of emancipation and an answer to tackle major social and environnemental issues of their communities.
This year, 9 countries are participating to this initiative : United-States, Bangladesh, South Africa, France, Italy, Luxembourg, Chili, China (Hong-Kong), and Morrocco
In each of these countries, national jurys chose a candidate that will compete the 30th of March before the Grand final Jury. The great winner will designated during Impact².
The first global competitioN FOR WOMEN THAT CHANGE THE WORLD
The world's leading event dedicated to the new economy
1,500 participants - 50 COUNTRIES
During the 6th edition of Impact², also knowned as "Davos" of the new economy, Nonhlanhla Joye won the Woman Entrepreneur of the Year Award. Former herbalist, she created Umgibe Farming Organics is a which is a carbon-saving, ecological, organic, income generating vegetable-growing system which targets grassroots farmers from the sub-economic townships of South Africa. The project uses an innovative mechanism of cultivating vegetables using recycled bags suspended on a supportive wooden structure.
"This is the most important moment of my life. I don't speak for me but for the 8 million of empty stomachs that could be fill simply with a little garden. I dont know what you say apart from : thank you.”